"We're not competing with radio, because this is personalized. ![]() While Jernigan did not disclose how long the process took to train the voice model, the process consisted of Jernigan recording lines of script to train the model, focusing on creating a conversational tone and connection with the listener. Recording the voice database was an intensive process. When I played it for her, she didn’t realize it was AI and text-to-speech, she thought it was me,” he said. “You said it sounds just like me, my mama thinks so too. Spotify’s technology creates a realistic listening experience, with Jernigan praising the voice AI technology for sounding just like him and capturing the energy and connection with listeners. He sees the AI-powered DJ as a knowledgeable, relatable friend, sharing music and culture with the listener. Jernigan emphasizes that listeners tune in to hear the host's thoughts and delivery of headlines, not just the headlines themselves. You don’t hear anything different,” he said. “When ‘The Get Up’ came, I just had to be unapologetically myself. He was a former host of the company’s first foray into DJ-led programming, “The Get Up.” He says the show played a crucial role in developing the voice for DJ, considering he had no formal radio hosting experience. The new AI features and technology are not ready to launch yet but they could be announced in 2024.Jernigan is no stranger to Spotify listeners. It also summarizes text and answers questions based on data it has been trained with.” The report adds, “While the company doesn’t yet have a concrete plan, people familiar with the work believe Apple is aiming to make a significant AI-related announcement next year.” Even so, Apple employees are using it to assist with product prototyping. There’s also a significant caveat: Any output from it can’t be used to develop features bound for customers. According to Mark Gurman, “Still, the system requires special approval for access. However, as of now, the output from Apple GPT cannot be used to generate new features for consumers. Apple employees have stated that the technology doesn’t add anything that their competitors can’t do.Īpple has been hiring more specialists in language models and generative AI as the company can use AI for their self-driving vehicle and an Apple Watch app that personalizes health plans coded as “Quartz”. And Ajax is now being used to create large language models and serve as the foundation for the internal ChatGPT-style tool, the people said.”Īs a result, Apple has already made some improvements to Siri, Search, and Maps and has created a tool similar to ChatGPT. I think there are some unique applications for it, and you can bet that it’s something we’re looking at closely here.”Īccording to the report, “The company has already deployed AI-related improvements to search, Siri and maps based on that system. In another interview with Good Morning America, when asked about the ChatGPT app, he responded, “Of course, I use it. However, he mentioned it in an interview on June 6 of this year. The main purpose of Ajax was to unify machine learning development in the company.ĭuring the WWDC23 Keynote, Tim Cook didn’t mention anything about AI. Additionally, they developed a chat that can be used as ChatGPT, but only for internal use. The “Ajax” framework was created last year. In response to this, Apple is now stepping up its game and entering an AI race to keep iPhone sales. Siri has recently been lagging behind its competitor Alexa in terms of features. The central focus of this new project is to solve some privacy issues that their competitors haven’t addressed. It is said that multiple teams inside Apple are working on this project. The new generative AI chatbot has been codenamed “Ajax” and is being developed by a team of engineers known as “Apple GPT”. As reported by Bloomberg, Apple has been working on a new Artificial Intelligence competitor for ChatGPT.
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